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2020-2022 Strategic Plan


Mission:

The Association of Professional Chaplains promotes quality chaplaincy care through advocacy, education, professional standards and service to its members.

Vision:
  • Strengthen the multifaith and multicultural professional competency of chaplains.
  • Empower chaplains to demonstrate quality outcomes to those whom they serve.
  • Demonstrate the distinctive value of professional chaplaincy which can be understood by external stakeholders.
  • Collaborate with accrediting and hiring institutions, as well as other organizations with which we have a common interest, in order to promote professional chaplaincy.

Values:
  • Dignity and worth of all persons.
  • Faith as an essential dimension of wholeness.
  • Chaplaincy care of persons, communities, organizations and systems.
  • Inclusivity and diversity.
  • Justice and equality for all.
  • Professional competency and ethical practice.


The Four Pillars of the 2020-2022 APC Strategic Plan
    Value     Partnerships Technology Education

 

Value: Empowering and Equipping Members to Promote the Value of Professional Chaplains.
 

1.  Sponsor and conduct research that establishes and advances the value of professional chaplaincy.
2.  Develop best practices in three areas: clinical chaplain competency, holistic care, and resilience for the institutions in which chaplains serve.
3.  Market the value of professional chaplains to organizations.
4.  Leverage professional chaplaincy expertise to support organizational resilience initiatives.


Tactics:

1.  Foster research that establishes and advances the value of professional chaplaincy.
2.  Organize resources into an advocacy toolkit for members and educate members how to implement and align these resources into their professional settings.
3.  Provide developmental resources aimed at the career stages of professional chaplains, from student through retirement.


Partnerships: APC will Develop Partnerships that Enhance Professional Chaplaincy.
 

1.  Engaging with current strategic partners - ACPE, CASC, NACC, and NAJC - to conceptualize and may form a new entity that enhances professional chaplaincy.
2.  Engaging allied chaplaincy organizations with whom APC shares a similar mission, vision, and values for spiritual care.
3.  Establishing and deepening relationships with affiliate organizations that relate to professional chaplaincy


Tactics:

1.  APC President, President Elect, CEO, and Ron Oliver (former President appointed by the President as a liaison for the Strategic Partner process), will lead APC’s effort to build the formal structure with       strategic partners.
2.  Create and execute a communication plan that ensures membership is fully informed about discussions and developments with the Strategic Partners.
3.  The APC Board will identify allied chaplaincy and affiliate organizations whose mission, vision, and values are similarly aligned with APC.

a. Prioritizing organizations into three groups:       

i.   Organizations we need to establish a relationship

ii.  Organizations we need to deepen our relationship

iii. Organizations we need to conclude the relationship

b. Develop an action plan for each organizational relationship

  
 
Technology: Enhance/maximize member, candidate, and customer services through technology.
 

1.  Identify ways to offer our members and candidates resources on demand, such as through the use of apps, and to implement enhancements.
2.  Implement technologies that enhance educational offerings, discussion forums, and member engagement; including the updating or replacement of website and database system.
3.  APC/BCCI will grow its digital environment to decrease paper processes by at least 50% by 2022.


Education: Enhancing Professional Competency Through Education.
 

1.  Advance the understanding of the heritage, practice, and future of professional chaplaincy care.
2.  Acquire new knowledge and skills to maintain our high standards and to apply our professional competencies.
3.  Promote research, research literacy, and developments in the field of professional chaplaincy.


Tactics:

1.  Live-by-web education events (Webinars, Journal Club, Symposium)
2.  Annual Conference
3.  Access to journals/publications
4.  Collaborating on educational programs with strategic partners
5.  Curate and make available CE opportunities from APC local leaders and organizations